I build the booking, calls, and customer ops that quietly run trade and field service businesses.
Websites with online booking, AI receptionists that answer 24/7, and the operations layer that ties it all together. Built and shipped to live businesses across Australia, the UAE, and the US.
Building Meydan Personal Assistant for Meydan Free Zone · Based in Pakistan · Open to remote worldwide
The phone rings. Nobody picks up.
Most trade businesses lose 30 to 40 percent of their inbound jobs to missed calls, slow follow-ups, and bookings that fall through WhatsApp threads. The owner is on a roof, the office manager is on lunch, the call goes to voicemail, the customer calls the next plumber on Google.
The software that's supposed to fix this either costs five figures a year or assumes you have an ops team to run it. Most owners end up running their entire business through a notebook and a group chat.
I build the layer that sits underneath all of that. Websites that take bookings while you sleep. AI receptionists that answer every call. Integrations that push the data into the tools you already use, so nothing falls through.
Three things I build.
Website + Online Booking
A fast, modern website with built-in booking. Customers schedule jobs while you sleep.
- Next.js site, mobile-first, sub-2s load
- Cal.com integration with your calendar
- English + Arabic RTL support for UAE clients
- One round of revisions, live in two to three weeks
From $1,500
Learn more →AI Receptionist
A 24/7 voice agent that answers calls, books jobs, and captures leads. The same system I ship to trade businesses on Grace AI.
- Custom voice agent, your script, your brand
- Books directly into your calendar
- Syncs with ServiceM8, Jobber, or Google Calendar
- Monthly call summary and lead report
Setup from $600 · From $120/month
Learn more →Operations Layer
The CRM, the integrations, the WhatsApp automations. The plumbing behind the plumbing business.
- Custom CRM or dashboard
- ServiceM8, Jobber, Gmail, Outlook integration
- WhatsApp automation via n8n
- Built around how you already work
Let's scope it
Learn more →Three systems I've shipped.
Grace AI
A 24/7 AI receptionist SaaS for Australian trade businesses. I built the full web platform: the dashboard, the ServiceM8 OAuth integration with bi-directional sync, the booking flows, the subscription billing, and the entire API layer connecting to the custom voice agent built by our AI developer. Live and serving plumbers, HVAC companies, electricians, and roofers.
Next.js · NestJS · PostgreSQL · ServiceM8 API · AWS
Read the case study →Meydan Personal Assistant
An AI receptionist platform I'm currently building with Meydan Free Zone, one of the UAE's largest government free zones. Same category as Grace AI, deliberately different product: horizontal across every vertical, simpler surface area, built around what every UAE business actually needs from a front office. Live and onboarding businesses across the UAE.
Next.js · NestJS · PostgreSQL · Gmail API · Outlook API
Read the case study →Color Visualization Web App
An AI-powered tool that lets users upload a photo of their house and preview paint color schemes in real time. Built on Meta's Segment Anything Model with a FastAPI backend handling async image segmentation, and a Next.js frontend keeping the UI responsive during heavy compute.
Next.js · FastAPI · Meta SAM · TypeScript · MongoDB
Read the case study →Want to know what your business is leaking?
Send me your website and your business phone. Within 24 hours I'll send back three specific things you're losing money on, with the fix for each. No pitch, no follow-up sequence. Just the audit.
Start the free auditAbout
I'm Haider, a full-stack developer based in Pakistan. I've spent the last three years shipping production systems for businesses that don't have time to figure out which software they need.
The work that taught me the most is the AI receptionist category. Grace AI for Australian trade businesses, and Meydan Personal Assistant for Meydan Free Zone in the UAE. Same product category, deliberately different products. Building both has taught me what business owners actually want from software, which turns out to be very different from what most developers assume.
I work directly with founders and owners. No agency layer, no project managers, no junior handoff. If you hire me, I write the code.
3+ years shipping · 2 live AI products · Australia · UAE · US
If something here sounds like your business, let's talk.